Search Engine Marketing
is the fastest growing advertising medium today. Search Engine Optimization
drives pre-qualified visitors from the internet to your website generating
quality traffic and eventually better ROI.
Successful Search Engine Optimization
campaigns need a clear focus and more importantly a clear strategy towards
fulfilling your online objectives.
We develop a clear phased strategy based on one
to one conversations with you, the client and then formulate a comprehensive
SEO proposal outlining current position of your web site and proposed plan to
meet your online goal.
Web Site Marketing Strategy
is finalized and your web site is assessed to finalize the scope for the search
engine campaign, please note that the scope of your Search Engine Optimization
depends on various factors like current website presence in search engines,
website size, keywords competitiveness, industry and marketplace, and technical
considerations.
Organic Search Engine Optimization
takes weeks to appear if not a few months, so we
advise our clients to be patient and suggest they have a 12 month SEO contract.
Search Engines update their index and algorithms
regularly and without any prior notice. It is true that what may work today may
not work tomorrow. We at WebExcel aim to monitor such variations and would also
make the necessary changes as per changing Search Engine Algorithms.
Search Engine Optimization
SEO and SEM Activities: (Non Exhaustive List)
-
Keyword & Key Phrase research and analysis for your target market.
-
Manual Submission (if applicable) and Index monitoring
-
Web Site Audit – Identify your Sites Strengths, Weaknesses, Opportunities
and Threats
-
Analyze and improve keyword density on Content.
-
Reciprocal Link Building Strategies and Link Exchange Campaign
-
Competition Monitoring.
Organic search listings have multiple benefits, first of all they
are free and don’t cost you money.
Once the sites are ranked it brings other benefits like decrease in costs, as you would get more and more repeat
business.
Eventually the site would reach a mature index state in all the major search engines.
We have various packages to suit your marketing budget. Please see our SEO packages.
Additional Services available for SEO and SEM:
|